There’s something about the Blues. Originally named after the indigo dye used by West Africans to dye their clothes blue before a funeral, the earliest Blues music was written by American slaves in the 1800’s to tell of their suffering. Sometimes rebellious, sometimes sad, often mixed with ironic humor, the Blues always penetrates the soul. When performed by someone who wears their heart on their set list, it is absolutely authentic.
Southern Blues, a denim company started by musicians, desires to bring that authenticity and passion to you in all the shades of indigo. When comfort alone is not enough, and when style doesn’t feel quite right, Southern Blues is there for you. With measurements carefully considered and cut with precision, fabric chosen with an artful eye and a thoughtful touch, and extra pockets hidden in plain sight, this pair of Southern Blues is destined to become the star of your wardrobe.